Front Row Hospitality is a premier corporate and high net worth individual global VIP hospitality and events company, offering packaged and bespoke services to a global client base. Based in London, and with a depth of experience in VIP hospitality and event management, Front Row Hospitality delivers clients and guests the highest quality of service to meet their client management and networking needs.

Through our network and contacts, Front Row Hospitality adds unprecedented value through access to the world’s most prestigious sporting events and international sports stars, as well as through developed client relationships.


Front Row Hospitality provides a world-class service to suit corporate and high net worth individuals bespoke VIP hospitality and event needs and requirements globally. Front Row Hospitality combines extensive experience in Russian and Emerging Market client relations (covering both Institutional Investor and local corporate client bases) with unrivalled access to top-level sporting events, hospitality packages and sports legends.

Services include:

  • Corporate & high net worth individual sports hospitality
  • Corporate speaker series & speaker procurement
  • VIP event & dinner management
  • Unrivalled access to the world's leading sporting events
  • International sporting legend appearances & attendance at VIP events
  • Corporate leadership, team-building & motivation development
  • Assistance, introductions & guest list invitations to potential client developments

Upcoming events:

  • Rugby World Cup
  • UEFA Champions League
  • RBS 6 Nations Rugby Tournament
  • Formula One Grand Prix
  • Ice-Hockey European & World Championships
  • FIFA European & World Cup Football Championships
  • International Polo Tournaments
  • UK Premiership Football
  • IRB Rugby 7s Tournaments
  • International Cricket Tours
  • Masters & Open Golf Tournaments
  • Grand Slam Tennis Championships


Front Row Hospitality develops bespoke, detailed and focused proposals to meet corporate strategy and individual preferences, including global events, sports hospitality requirements, and bespoke strategic functions.

Proposals cover all regions and international hubs of interest - United Kingdom, Asia, Europe, India, Africa, the U.S., South America, Australasia etc.

The Experience

Together with our reliable and trusted partners, Front Row Hospitality offers a full complement of bespoke luxury or group travel, accommodation, transportation, and logistical planning. All add to the experience.

Unique, bespoke and targeted services include;

  • Management of all sports & entertainment hospitality
  • Invite and secure VIP guest lists of potential clients to attend events
  • Corporate speaker series
  • Motivational, leadership, innovation & inner-firm culture development
  • Origination of potential global client leads
  • Follow-up and management of key client relationships
  • Internal corporate team-building events and off-sites

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